Cadence – A Tale of Fast Business Growth brings the 7 Levers Framework to life.
The typical response is to work more hours, spend more money, offer more products, or adopt more marketing tactics.
The irony is, “more” is rarely the solution.
Consistent, measurable business growth doesn’t require radical overhauls, massive investments or huge transformations. It simply requires riding the momentum of small “10% Wins” in seven key areas of your business.
Told through the story of one business owner’s journey, Cadence lays out the framework known as “The 7 Levers,” and gives you an action plan you can cycle through, to exponentially grow your profits by achieving small wins in these seven areas.
The “7 Levers of Business” and “10% Wins”
The Projects + Portfolio
Cipher Sports Technology Group
Cipher is powered by advanced analytics that drive the machine learning models developed by our team of data scientists, who specialise in sports betting and daily fantasy.
These predictive analytics models, combined with proprietary technology, power the entire network of consumer brands, as well as B2B partnerships with leading media companies and betting operators.
Dimers.com is Cipher’s leading sports betting hub that brings fans together to understand, enjoy and excel at sports betting.
Own the 'G
OhCrap / No More Plastic Crap
Oh Crap Dog Poop Bags are Australia’s no1 poop bag and are made from corn starch so are Non-Plastic & 100% Compostable. They compost in just 3 months, so this wonderful process of the cycle of life can continue. So far the #OhCrapFamily have saved over 23,000,000 dog poop bags and was listed in the 2021 AFR Fast Starters List.
SelfDecode is the only company in the world that directly provides you with a holistic set of accurate health recommendations based on your genes so that you can take charge of your own healthcare with data-driven precision health decisions.
Black Hops Brewing
Black Hops Brewing started in 2014 as 3 mates making beer and sharing everything they learned along the way. These days Black Hops is one of Australia’s highest rated and fastest growing breweries, with a team of over 80, making and distributing beer to thousands of venues around Australia.
Visit: Black Hops Brewing
Whole Kids is an Australian-owned food company created by a real mum and dad, Monica and James Meldrum. Founded in 2005, Whole Kids has grown to become Australia’s favourite range of organic, additive-free, allergen-friendly foods and snacks for babies, toddlers and kids.
Visit: Whole Kids
Planet Protector Packaging
Finally, there’s an alternative to polystyrene that won’t cost the Earth! Planet Protector packaging are in the race to become the market leader in sustainable thermal packaging that doesn’t harm the planet.
Visit: Planet Protector Packaging
Single Use Ain't Sexy
The revolutionary way to wash your hands.
Just add water to our dissolvable soap tablets and help put an end to single-use plastic bottles.
Visit: Single Use Aint Sexy
Founder and Advisor
A Southern Region Finalist in the Ernst & Young Entrepreneur of the Year Program, a Small Business ICON (Best-in-Class) Recipient, and an Australian Business Award Winner for Marketing Excellence, he is the co-founder of numerous businesses across varying industries—from telecommunications services to e-commerce.
Having been referred to as “Australia’s Richard Branson” in media publications, Pete first made a name for himself when, at age twenty-one, he sold Australia’s version of Yankee Stadium, the Melbourne Cricket Ground, for under $500—which you can read about in his first book, How to Turn Your Million-Dollar Idea Into a Reality (2007).
His latest book, Cadence, was born from the 7 Levers framework developed inside the Preneur Group projects and consulting clients. Pete is also a Professor of Practice at Deakin University, Australia.